Tag: facebook advertising

  • #90 – Planning and Executing Your 2017 Goals

    SUMMARY: How to effectively plan for a successful 2017. [00:00:14] Stephen:  Hey guys, Stephen Esketzis here from Marketing on the Move.  And I’m coming to you now on a beautiful, sunny Melbourne day.  We’re in the middle of December now hitting towards the end of 2016, and I wanted to share this episode with you…

  • #87 – The 3 Takeaways from “Marketing Funnel Automation Live 2016”

    Summary: Stephen shares top 3 takeaways he learned from his recent trip to attend the Marketing Funnel Automation Live 2016 and how it is beneficial in the long term. [00:00:14] Stephen:  Hey guys, Stephen Esketzis here from Marketing on the Move.  And right now, right this very second, I’m on the beach watching the sun…

  • #64 – The Strategies A-$250k+/m Facebook Advertiser Uses When Launching Her Campaigns

    #64 – The Strategies A-$250k+/m Facebook Advertiser Uses When Launching Her Campaigns

     About Adrienne: Adrienne served 7 years as an Air Force Paramedic. She waved goodbye to her military career and pursued a degree in Public Relations. After getting laid-off from her PR and Advertising post, she managed to start a state-based parenting magazine to which she later sold. Next thing she knows, she was working and…

  • #54 – Planning for 2016

    #54 – Planning for 2016

    FEATURED DOWNLOAD: Read and download the full transcription of Episode 54. I’m just sharing how grateful I am for 2015 and what I will be looking forward to in 2016. (Click Here to Download Transcription) [0:00:14.8] Hey everybody, Stephen Esketzis here from Marketing on the Move. And I’m coming to you today the evening of Christmas,…

  • The Complete Guide To Building An Authority Website

    The Complete Guide To Building An Authority Website

    In his seminal book, Influence: The Psychology of Persuasion, Robert Cialdini lays down six principles that make people tick and get them to say “Yes.” They are: Reciprocation Commitment and Consistency Social Proof Liking Scarcity Authority Marketers have forever used these principles to make sales. All of them work great, but I can safely say…

  • #50 – Overcoming Daily Business Headaches

    #50 – Overcoming Daily Business Headaches

    FEATURED DOWNLOAD: Read and download the full transcription of Episode 50. This episode focuses on how to keep your cool and keep finding solutions to daily business burdens. (Click Here to Download Transcription) [0:00:15.2] Stephen: Hey, everybody. Stephen Esketzis here from Marketing on the Move. And I’m with here with you on a very fresh Thursday…

  • #49 – Actionable Facebook Advertising Q&A With Kim Barrett

    #49 – Actionable Facebook Advertising Q&A With Kim Barrett

    FEATURED DOWNLOAD: Read and download the full transcription of Episode 49 with Kim Barrett. We’ve essentially covered Facebook retargeting hacks and process in this episode. (Click Here to Download Transcription) Biography: Kim Barrett, the founder of Your Social Voice , is a world renown Social Media Marketer, focusing on Facebook. He is an International Best Selling Author,…

  • #35 Facebook Marketing Machine Rick Mulready

    #35 Facebook Marketing Machine Rick Mulready

    FEATURED DOWNLOAD: Read and download the full transcription of Episode 35. Rick Mulready, talks about effective Facebook Ads Retargeting. (Click Here to Download Transcription) Biography: Rick Mulready specializes in Facebook advertising and through years of case studies and experimentation while working with big corporate Internet advertising companies such as AOL, Yahoo! Funny Or Die, and Vibrant…

  • Facebook Ads Dashboard 2015 Update Overview

      Recently Facebook rolled out a new advertising dashboard which highlighted some of their features and metrics really well. I figured I should make a video on the ins and outs of it so you can really use it to your advantage. There really isn’t a need to start buying expensive software anymore when you…

  • Advanced Facebook Ads Blog Re-Targeting Strategy

    Advanced Facebook Ads Blog Re-Targeting Strategy

    So I’ve been making a lot of changes to this website and wanted to touch on one specific addition which I’ve made to this website’s funnel which you can apply to yours, and that’s retargeting people based on the categories within your blog. What Is Retargeting? Retargeting is when someone arrives on your website, and gets tagged with…

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