#54 – Planning for 2016

FEATURED DOWNLOAD: Read and download the full transcription of Episode 54. I’m just sharing how grateful I am for 2015 and what I will be looking forward to in 2016. (Click Here to Download Transcription) [0:00:14.8] Hey everybody, Stephen Esketzis here from Marketing on the Move. And I’m coming to you today the evening of Christmas, […]

The Complete Guide To Building An Authority Website

In his seminal book, Influence: The Psychology of Persuasion, Robert Cialdini lays down six principles that make people tick and get them to say “Yes.” They are: Reciprocation Commitment and Consistency Social Proof Liking Scarcity Authority Marketers have forever used these principles to make sales. All of them work great, but I can safely say […]

#50 – Overcoming Daily Business Headaches

FEATURED DOWNLOAD: Read and download the full transcription of Episode 50. This episode focuses on how to keep your cool and keep finding solutions to daily business burdens. (Click Here to Download Transcription) [0:00:15.2] Stephen: Hey, everybody. Stephen Esketzis here from Marketing on the Move. And I’m with here with you on a very fresh Thursday […]

#49 – Actionable Facebook Advertising Q&A With Kim Barrett

FEATURED DOWNLOAD: Read and download the full transcription of Episode 49 with Kim Barrett. We’ve essentially covered Facebook retargeting hacks and process in this episode. (Click Here to Download Transcription) Biography: Kim Barrett, the founder of Your Social Voice , is a world renown Social Media Marketer, focusing on Facebook. He is an International Best Selling Author, […]

#48 – Talking Authority Website Building with Gaël Breton

FEATURED DOWNLOAD: Read and download the full transcription of Episode 48 with Gaël Breton. This episode will teach you how to jumpstart Authority Website building. (Click Here to Download Transcription) Biography : Gael Breton is the Co-founder of Authority Hacker , where he and his business partner share their strategies from online business and teach people how […]

#47 – Back in the Hustle Mode

FEATURED DOWNLOAD: Read and download the full transcription of Episode 47. Just sharing with you one of my longest days managing my business. (Click Here to Download Transcription) Tweetables: Transcript: [0:00:16.2] Hey, everyone, Stephen Esketzis here from Marketing on the Move and I’m with you from a very late night. Here on a Monday night, or […]

Advanced Facebook Ads Blog Re-Targeting Strategy

So I’ve been making a lot of changes to this website and wanted to touch on one specific addition which I’ve made to this website’s funnel which you can apply to yours, and that’s retargeting people based on the categories within your blog. What Is Retargeting? Retargeting is when someone arrives on your website, and gets tagged with […]

#05 Three Facebook Advertising Creative Tips

FEATURED DOWNLOAD: Read and download the full transcription of Episode 05. Today, I’ve shared 3 Creative Tips to optimise your Facebook Advertising efforts.. (Click Here to Download Transcription). Transcript [00:16] Hey everyone, Stephen here. Just in for another podcast I’ve got 5 minutes of time available so I thought I might put in a quick one. […]

Kyle Sulerud Talks Adwords Marketing

Why did you get into AdWords marketing? I was using AdWords to market my own business (a local service business). Like most advertisers, I had no clue what I was doing. I followed Google’s recommended settings to build a campaign and the results were horrible and costly. This was frustrating and it would have been […]