#81 – Getting Coaches and Mentors

Summary: Stephen discusses what steps are necessary to find a coach and which areas of your life do you need to be coached and mentored in that you want to improve on.


[00:00:14] Stephen:  Hey guys, Stephen Esketzis here from Marketing on the Move and today I’m driving to the office.  Sunny day here in Melbourne and I’m looking forward to having a bit of a chat with you guys about getting a coach and getting a mentor for your business, for your personal life and to tell you a little bit about what I’m doing, my side of things with hiring coaches or mentors.

[00:00:33] So, one thing which I recently came to the conclusion of is that I needed more coaches and mentors around in my life, primarily because I want to take a lot of what I’m doing to the next level.  One thing that I’ve noticed is to get to that next level, you can do it two ways; you can learn it yourself or you can practice yourself.  I mean, you can practice things over and over and over again and get better but without the right guidance, without having someone that’s been there and done that and achieved what you want to achieve, you’re going to get there literally 10 times slower.  And what really highlighted that for me was the recent Olympic Games which just passed; between that and listening to a couple of podcasts from people like Tai Lopez, who goes on and on talking about leveraging mentors, leveraging people throughout books, leveraging people who have been there and done what you want to do.

[00:01:23] So, between those two things, it kind of woke me up and me realize that, you know, if I don’t have a mentor in areas of my life that I want to succeed in and excel in, then I’m going to get there a hell of a lot slower.  And this time next year, I want to look back and say, “Man, I made the right decision that time, you know?”  I made the decision now one year later that it’s affected me and I’ve become a lot more productive and made a lot more money because of it.

[00:01:46] So, that’s something which I took action on straight away.  So as soon as I realized that, I’ve started going out.  Just last week, I finalized on finding some coaches and I’ve got to do a couple more — find a couple more coaches this week.  So, basically last week, I went around.  So there’s four main areas that I want to find a coach or mentor in to begin with.  And obviously this might change.  I mean, you’re not going to find your ideal coach and mentor straight away, but the fact that you’re going out there and finding and looking and actively searching to get better is a good sign.  So that’s kind of where I want to start.

[00:02:18] So, first coach I was looking to find is in sports.  So I’m a massive sport fan, massive tennis player.  I love playing tennis.  I play about two or three times a week currently.  But I noticed it’s something which is kind of up and down.  You know, the more I play, the better I get, but it’s kind of limiting.  There’s a few things I want to work on.  So, first thing is I went out and found a tennis coach, which I haven’t had since I was about 12, 14 years old.  So it’s going to be really exciting now that I’m actually wanting to be there because a lot of things happened when I was younger and I had a coach.  I didn’t want to be there.  I didn’t want to get coached.  It was just another thing.  I look forward to it but I wasn’t as enthusiastic about it.  I didn’t understand the dynamics of coaching.

[00:02:57] So now, I can actually go there and give a hundred percent.  So, pretty much what I told the guy on the phone — and I’ve got the first lesson this week which I’m really looking forward to — is to push me as hard as he can.  For the 60 minutes that you’ve got with me, I want this to be the most intense 60 minutes out of all your students.  I want to get the most out of every single lesson because I don’t have a lot of time during the week, so I’m working a lot and I’ve got a lot of other commitments.  So this has to be as intense as possible.  You know, just keep pushing, go over the technique, go over everything you want to do.  Let’s not waste a minute.  As soon as I jump on the court, we’re playing, we’re learning, we’re doing everything full on for that 60 minutes until I jump off.  So, looking forward to that.

[00:03:34] The second area that I wanted to get a coach in was my personal health and fitness.  So, health and fitness is another thing for me that’s super important; something which I kind of neglected a bit recently and I know I’ve got to focus on it more.  So, the fitness side of it is basically going working out a little bit.  That’s for me another huge problem given the sport that I play but it’s something I still want to improve on, so going to the gym just once a week would help.  But the main part was the nutrition, so, working with a PT who has that background, so we’re going to be doing a session a week with that.  And then also two more other coaches now I’m looking to find and I’m in the hunt.

[00:04:14] One is a business mentor; so, joining a mastermind.  So I’ve currently never been involved in a proper business Mastermind, you know, that most people know about.  So most people know that masterminds are usually quite high-end, 20,000 to 25,000 dollars or higher sometimes and that can be quite low-end as well.  So, one of my goals this year is to join two Masterminds.  One I recently joined, which is a Mastermind, it’s called Entrepreneur Organization, EO.  That’s pretty much based around the world.  If you’re in a major city, you likely have and EO around you.  And the entry, I think it’s quite low.  It’s only about $2,000 to $3,000 a year.  But what happens is you get paired up with people, with mentors and you have regular catch-ups and meetings.  So I just joined that last week as well, so really looking forward to that.  A few friends of mine are involved in EO and absolutely rave about it.  And it’s not just marketing, it’s not just digital marketing focused, it’s more overall business mentorship.

[00:05:13] So people have online jewelry stores, they could have physical, personal training business, they could have anything; importing, exporting, it could be absolutely anything.  These are business which are qualified.  I think the minimum to get in is you got to have to make over $250,000 a year.  And they do a bit of a checking process to make sure that you’ve got.  So, it’s filtered quite well.  I’m part of the Melbourne chapter now so we’ve got our first training I think later in the month and you catch up and you’re put into groups.  So I’ll let you know how that goes.  So that’s one of the Masterminds.  And I’ll be looking to join one more, probably a more digital marketing-focused one, one that a lot of you may have heard of later this year.  So I’ll let you know when that happens.

[00:05:56] So that’s the third business coach, mentor.  And the fourth one that I’m looking to do is kind of like a productivity/mind coach.  So I’ve got a relative actually who does a lot of this stuff, so I’m going to be messaging him.  And he actually works a lot with mind and overcoming obstacles and things like that.  So, some of you may or may not have know him.  When I started flying a lot, I started getting a bit nervous with all this flying and this and that.  So, number one thing I wanted to do was kind of overcome that, but most of it is gone now.  I don’t really have an issue with flying anymore.  But I want to kind of overcome various like that, overcome my productivity to make sure I’m disciplined enough to have a solid routine every morning.  So when I wake up, I do things in order, there’s no muffing around.  And a lot of this is mindset-based, right?  So, a lot of this is, you know, limiting beliefs and things like that.  So going deep and finding out what that is and have to overcome that and pretty much just remaining mentally strong because when you’re in business, remaining mentally strong is really tough because you’ve got a lot going on.  You’ve got a lot of people relying on you, you’ve got to make money, you’ve got a lot deadlines to hit.  There’s a lot of things going on in business that are really mentally straining.

[00:07:06] So, that’s one thing over there.  So I’m looking to get kind of like a mental coach, if that even is a thing.  Hopefully I’ve explained that so you guys can understand it, but basically someone to keep on top of your mental game to make sure that everything you’re doing mentally, you’re remaining strong throughout that process.  So that’s kind of what I’m looking for over there.

[00:07:27] And then one more coach that I’ll probably will be looking to get is someone who can really help with planning and outlooking goals.  So, not really a coachm but it might be more of a program, that one actually.  But they’re the main coaches, the ones that I mentioned.  So sport, fitness, mental productivity and business; they are the four big ones that I want to implement this year and kind of keep track of how they go.  And again, like I said, you don’t need to find a coach or a mentor straight off, like immediately.  It can take some time.  So that’s fine as well.  So I might go through a couple of people, see what it’s like until I get the right fit and then go from there.

[00:08:07] So I’m going to ask you guys today, how are you going to find your mentor?  What steps are you going to take to find a coach, which areas of your life do you need to be coached and mentored in, that you want to improve on?  So this time next year, you can look back and say, “All right, I’m so glad I took that step because now I’ve gone further.”  Like I said, you know, you can go through and you can work on it yourself, you’ll move at a quarter of the pace that you will with having someone there.  Main reasons are: accountability, experience, all these things you can draw from people that have been there and done that already, that you wouldn’t have been able to do otherwise yourself.

[00:08:35] So, take my advice, guys.  I highly recommend it.  In a few weeks I’ll report back and we’ll do a part two of this episode and I’ll let you know how it’s been going so far and if your investment’s been worth it.  Because a lot of these guys — like, for example, just to give you an idea on cost, it will range.  So your business coaches might be more expensive than your sports or fitness coaches.  I think what I roughly worked out, it’s about $300 or $400 a month to get a personal trainer plus or $300 to $400 a month to do one hour a week with a tennis coach, and then you’ve got your business coaches and things like that.  So overall, if you’re looking at this at a cost expense perspective, $2,000 to $3,000 dollars a month, I’ll be able to get a tennis coach, PT, a nutritionist and somebody who can help with the mental stuff.  The business stuff might be a little bit more than that depending on which Mastermind you join or which mentor you find.  But overall, if you average it out, you’re roughly looking at about $2,000 to $3,000 a month.  I mean, you’ve got a mentor for pretty much every major area of your life, everything that you want to improve on and move forward drastically.

[00:09:42] So, I think that’s a pretty good ROI because if you can get that $2,000 to $3,000 dollars a month, you’re looking at about $24,000 to $30,000 a year.  That’s pretty solid, $30,000 a year and then if you can get your business making an extra $30,000 a year, which I really hope you can.  If you’re spending that kind of money, then the ROI in that is massive.  And we’re not talking about ROI in just your business, we’re talking about ROI in your mental state, how you perform, how you wake about each day.  And these are things that stay with you for the rest of your life.  It’s not short-term.  We’re playing the long game here.  So you don’t just have a mentor for six weeks and then stop.  You have someone ongoing because you always want to push further.  Once you get to a certain level, you might find that your mentor you’ve outgrown them, find a new one.  Get further and further and further and keep pushing that bar higher and higher.  And I think it’s something that you can learn from elite athletes, people who perform and have to turn up every day if they want to make that cut.

[00:10:33] It’s kind of how what we’re doing with business.  We don’t have that bar.  We don’t have that direct competition, but not that bar to wake up each day where you have to have to go.  But long story short, if you don’t turn up, you’re going to get put out of business by your competitor and then you’re not going to have the luxury of sitting back and making money and doing everything that you’re doing currently.

[00:10:53] So, basically, guys, get a mentor.  That’s where I’m going to leave it at today.  Find your mentor; find the right person for you; make the investment and start with one.  You don’t have to start with four, how I’m doing it.  Start with one, see how you go and if that makes sense for you, try it out and I’d love to hear how you go with that.  So I’ll speak to you guys soon and have an awesome day.


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