Hey everyone, So as I’m sure you’ve noticed, I’ve been a bit slack when it comes to blogging on my own website. I love doing “epic” posts and “round ups” and all that long, fun, detailed stuff but to be completely honest, I just don’t have the time to write a 10,000 word behemoth on […]

  I just came back from my first ever Traffic and Conversion Summit in San Diego! [Video Coming Soon] I recorded a short video with a few snippets from my trip so you can get a bit of an idea of what the conference looked like from my perspective. This is something I’m looking to […]

How’s your email list segmentation coming along? Have you even thought about it yet? Email list segmentation and general email personalisation, are seriously underutilised tools in the growing entrepreneur’s toolbox. In fact, according to MarketingSherpa’s research, upwards of 50% of all online marketers asked have indicated they have a great need to improve their email segmenting […]

FEATURED DOWNLOAD: Get your copy of Turbocharge List Building Checklist here today and start converting website visitors to email subscribers. Click Here to Subscribe. If you can figure out a way to turn website visitors into email subscribers, you will be able to maximise your website’s monetary potential. There’s no doubt about it. Email list = […]

In his seminal book, Influence: The Psychology of Persuasion, Robert Cialdini lays down six principles that make people tick and get them to say “Yes.” They are: Reciprocation Commitment and Consistency Social Proof Liking Scarcity Authority Marketers have forever used these principles to make sales. All of them work great, but I can safely say […]

FEATURED DOWNLOAD: Download the Facebook Ad Checklist and tick off each box as you put together your high converting Facebook Ad  (Click here to download). Quick NavigationWho is your customer?Creating a buyer personaUsing Audience InsightsCreating your adHeadlinesDescriptionThe imageCreating a Facebook Ads campaignOptimizing your ads over timeSplit testingDealing with Ad FatigueThe landing pageAdvanced TacticsConclusionYou don’t have […]

FEATURED DOWNLOAD:  Get the complete 11-page cheat sheet on outsourcing your virtual assistant. It contains everything from hiring, maintaining and growing your virtual team of assistants.   (Download Here) “If you want to do a few small things right, do them yourself. If you want to do great things and make a big impact, learn to […]

Steve Jobs and David Ogilvy. These guys were masters of completely different arenas. Jobs helped build the world’s most influential tech empire from the ground up. Ogilvy was the undisputed king and pioneer of modern advertising. But there’s one thing both Jobs and Ogilvy had in common… That is – an insane insight into human […]

So it’s becoming more and more evident that Facebook groups (not pages) are the hub to network and stay connected online with real marketers. It’s no wonder though. Where else would you go? A forum? Who’s got time for that these days. We want to have everything together in one place, and for most people […]

So as you guys noticed in my last blog post, I was fortunate enough to spend a day with Neil Patel with the team at ClickFunnels working on our content marketing strategy. Neil’s one of the most ‘switched on’ marketers that I’ve worked with and it’s no wonder why. Throughout the day working together with […]